Single Animal Protein Recipes

THAT’S IT.® and tripett® offer a huge selection of options based on single animal proteins for an excellent rotational diet.

Organic Quinoa + Other Sides 

THAT’S IT.® is a collection of tripe and meat formulas with the added benefits of quinoa’s complete protein profile and other complimentary fruits and vegetables.

No Binders & Always Gluten Free

THAT’S IT.® is completely free of any traditional binding agents, because all you need is the good stuff.

Canada + USA + New Zealand

All of our green tripe is human-grade, sourced fresh, directly from our top quality certified partners in Canada, USA and New Zealand only.


"Thank you for making such a high quality food for my best friend, she thanks you too."

— J.Y.


"Congratulations on making a Canadian product this REAL! My dogs love it!!"

— J.A.

Feeding Guide

Dog's Weight Recommended Portion Size
5–15 lbs 15 – ⅓ cans/day
15–30 lbs ¼ – 23 cans/day
30–70 lbs ⅓ – 1 can per day (175–220 g)

Duck Formula

PetKind Duck features 5 ingredients: Duck, Water, Quinoa, Sweet Potato, and a pinch of Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Duck, Water, Quinoa, Sweet Potato, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 6.5%
  • Crude Fat (min): 7%
  • Crude Fiber (max): 0.7%
  • Moisture (max): 79%
  • Ash (max): 1%
  • Fatty Acids Omega 6 (min): 0.11%
  • Fatty Acids Omega 3 (min): 0.45%
  • Sodium: 127 mg/100g
  • Phosphorus: 400/100g
  • Calcium: 630/100g
  • Calorie Content: 122kg/100g, 483.12 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles

Bison Formula

PetKind Bison features 5 ingredients: Bison Tripe, Water, Quinoa, Sweet Potato, and a pinch of Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Green Bison Tripe, Water, Quinoa, Sweet Potato, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 8%
  • Crude Fat (min): 4%
  • Crude Fiber (max): 0.7%
  • Moisture (max): 79%
  • Ash (max): 1%
  • Fatty Acids Omega 6 (min): 0.11%
  • Fatty Acids Omega 3 (min): 0.45%
  • Sodium: 47.7 mg/100g
  • Phosphorus: 90.2mg/100g
  • Calcium: 76.7mg/100g
  • Calorie Content: 141kg/100g, 558.36 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles

Wild Salmon Formula

PetKind Wild Salmon features 5 ingredients: Wild Salmon, Water, Quinoa, Sweet Potato and a pinch of Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Wild Salmon, Water, Quinoa, Sweet Potato, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 9.5%
  • Crude Fat (min): 2%
  • Crude Fiber (max): 0.7%
  • Moisture (max): 79%
  • Ash (max): 1%
  • *Omega 6 (min): 0.11%
  • *Omega 3 (min): 0.45%
  • Sodium: 270mg/100g
  • Phosphorus: 160mg/100g
  • Calcium: 99.5mg/100g
  • Calorie Content: 144kg/100g, 570.24 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles

Lamb Tripe Formula

PetKind Lamb Tripe features 5 ingredients: Lamb Tripe, Water, Quinoa, Sweet Potato and a pinch of Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Lamb Tripe, Water, Quinoa, Sweet Potato, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 8%
  • Crude Fat (min): 5.5%
  • Crude Fiber (max): 0.7%
  • Moisture (max): 79%
  • Ash (max): 1%
  • *Omega 6 (min): 0.11%
  • *Omega 3 (min): 0.45%
  • Sodium: 48.5mg/100g
  • Phosphorus: 106mg/100g
  • Calcium: 50.2mg/100g
  • Calorie Content: 119kg/100g, 471.24 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles

Beef Tripe Formula

PetKind Beef Tripe features 6 ingredients: Beef Tripe, Beef, Water, Sweet Potato, Quinoa and a pinch of Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Beef Tripe, Beef, Water, Sweet Potato, Quinoa, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 8%
  • Crude Fat (min): 6.3%
  • Crude Fiber (max): 0.6%
  • Moisture (max): 79%
  • Ash (max): 1%
  • *Omega 6 (min): 0.21%
  • *Omega 3 (min): 0.39%
  • Sodium: 48.8mg/100g
  • Phosphorus: 89.2mg/100g
  • Calcium: 81.1mg/100g
  • Calorie Content: 140kg/100g, 483.12 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles

Duck Venison Formula

PetKind Venison Tripe features 6 ingredients: Venison Tripe, Venison, Water, Sweet Potato, Quinoa and a pinch of Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Venison Tripe, Venison, Water, Sweet Potato, Quinoa, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 9.5%
  • Crude Fat (min): 7%
  • Crude Fiber (max): 0.8%
  • Moisture (max): 79%
  • Ash (max): 1%
  • *Omega 6 (min): 0.11%
  • *Omega 3 (min): 0.45%
  • Sodium: 88.5mg/100g
  • Phosphorus: 70.2mg/100g
  • Calcium: 93.6mg/100g
  • Calorie Content: 190kg/100g, 752.40 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles

Red Meat Formula

PetKind Red Meat Tripe features 8 ingredients: Beef Tripe, Venison Tripe, Lamb, Beef, Water, Sweet Potato, Quinoa and Blueberry. That’s it!

+ Sizes
  • Canada: 14oz/396g
  • USA: 13oz/369g
+ Ingredients

Beef Tripe, Venison Tripe, Lamb, Beef, Water, Quinoa, Sweet Potato, Blueberry

+ Guaranteed Analysis
  • Crude Protein (min): 8%
  • Crude Fat (min): 6.3%
  • Crude Fiber (max): 0.6%
  • Moisture (max): 79%
  • Ash (max): 1%
  • *Omega 6 (min): 0.21%
  • *Omega 3 (min): 0.39%
  • Calorie Content: 139kg/100g, 504.57 Cal/can

*Not Recognized as an essential nutrient by the AFFCO Dog Food Nutrient Profiles


Introducing 6 new gourmet protein varieties.
Your dog will find it irresistible. And you will love the benefits.